The ROI of Long-Form Content [Podcast Episode]

Amanda Milligan
By Amanda Milligan
April 6, 2021

Long-form content can position you an authority on a topic and ultimately elevate your ROI. 

 

I chatted with content strategist and SEO copywriter CHIMA MMEJE about all things long-form content. Chima breaks down the immense benefits of producing long-form content, how long it takes to do it, her keyword research strategy, and much more. 

 

EN_Google_Podcasts_Badge_2xUS_UK_Apple_Podcasts_Listen_Badge_RGB

Want to see exclusive tips on how to get buy-in and access other marketing resources? Sign up for our podcast newsletter!

 

In this episode, you’ll learn:

  • How to know when long-form content is the right approach

  • How long-form content can help generate more leads and acquire backlinks naturally

  • How to show the value of and need for long-form content

  • How to incorporating emotion into in-depth, longer content

Related links/resources:

Join the Fractl community and get marketing tips directly to your inbox!