Growth Marketing Insights from Fractl

Strategizing Your Marketing Mix [Podcast Episode]

In marketing, not every target market is in the same place at the same time, and every customer journey is different. 
Amanda Milligan
| September 14, 2021

How to Create Content That Naturally Builds Links [Podcast Episode]

Link building is a crucial step in the content marketing process, and there's nothing more ideal than having content that...
Amanda Milligan
| August 31, 2021

Optimize Your Content With Search Journeys [Podcast Episode]

One of the biggest misconceptions about a customer journey is that every journey is linear. In reality, there are often...
Amanda Milligan
| August 17, 2021

How to Create Accessible Content [Podcast Episode]

Accessibility in content and on social media is an essential part of making sure that everyone has the same opportunity to...

Amanda Milligan
| August 3, 2021

How to Successfully Brainstorm Emotional Ideas [Podcast Episode]

The process of spiral thinking is an effective way to come up with executable ideas through "spiraling up" into a positive and...

Amanda Milligan
| July 27, 2021

How to Avoid Common Content Mistakes [Podcast Episode]

The truth about content is, it might not always perform as well as you might expect. As common as failure can be, there are...

Amanda Milligan
| July 20, 2021

That Which Doesn’t Render, Cannot Rank [Podcast Episode]

If your content isn't ranking and you want to understand why, it's important to understand the process of rendering and how it...

Amanda Milligan
| July 13, 2021

Phone? Desktop? It Matters For Your Content [Podcast Episode]

Designing and optimizing content for devices other than desktop is crucial to catering to your audience, especially depending...

Amanda Milligan
| July 6, 2021

The Truth About Online Media Bias and Accuracy

The last few years have raised a lot of questions about what type of news media people are consuming. Accusations are...

Amanda Milligan
| June 30, 2021

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