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Growth Marketing Insights from Fractl

The Guide to Earned Media: How to Secure Amazing Brand Coverage

It's every marketer's ultimate dream to get their name and product out there in the public eye. It's why brands will pay...

Domenica D'Ottavio
| October 21, 2020

Study: The Power and Prevalence of "Tangential" Content

At Fractl, creating content marketing campaigns paired with strategic digital PR outreach is our bread and butter. This is how...

Domenica D'Ottavio
| October 20, 2020

Use an SEO Lens to Improve Your Content [Podcast Episode]

Content shouldn’t be created in a vacuum.

 

Amanda Milligan
| October 20, 2020

Making the Most of User Generated Content [Podcast Episode]

User generated content is popular because it’s benefitted multiple companies’ growth.

 

Amanda Milligan
| October 13, 2020

Do You Need an Audit of Your Analytics Process? [Podcast Episode]

There are so many different metrics you can track and various ways to track them.

 

Amanda Milligan
| October 6, 2020

Using Content Analytics to Get Strategy Buy-In

Analytics are key to any successful content marketing strategy. You can plan and research all the content in the world, but...

Meg Piedmont
| September 30, 2020

Using Content to Amplify Your E-commerce Efforts [Podcast Episode]

You need copy to describe your product, sure. But that might not be enough.

 

Amanda Milligan
| September 29, 2020

Programming, AI, and the Future of Content [Podcast Episode]

In the previous episode, we talked about how AI can be a superpower that elevates your content strategy and analysis, even if...

Amanda Milligan
| September 22, 2020

Examples of Content Marketing for Every Budget

Whether you’re a new entrepreneur or have been in business for decades, you know that inbound marketing is crucial.

Carly Johnson
| September 16, 2020

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