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Growth Marketing Insights from Fractl

10 Case Studies That Show the Real Impact of Content Marketing

It's hard to gauge just how effective content marketing can be for a brand or business. Fortunately, we can look at content...

Kelsey Libert
| February 15, 2021

Getting Buy-In at a Traditional Marketing Organization [Podcast Episode]

Making the case for content marketing can sometimes be a challenge. 

Amanda Milligan
| February 9, 2021

Data Journalism is for Marketers, Too [Podcast Episode]

Data journalism can help you build backlinks and brand awareness.

Amanda Milligan
| February 2, 2021

Marketers Need to Think This Way About Attention [Podcast Episode]

“Everyone wants your attention, but not everyone deserves your attention.”

 

Amanda Milligan
| January 26, 2021

Content Strategy vs Content Marketing: What's the Difference?

Content surrounds us. Everywhere you look, you see buzzwords and catchphrases: "content marketing" and "create quality content"

Meg Piedmont
| January 21, 2021

24 Innovative Content Formats That Audiences and Publishers Love

Brands that create compelling content are no longer the exception but rather the new rule. With so many companies trying to ...

Ryan Sammy
| January 21, 2021

How to Use Internal Data for Brand Storytelling

If you’re struggling to come up with ideas for branded content, it’s possible that you aren't looking for inspiration in the...

Ryan Sammy
| January 19, 2021

Are Your Audience Personas Effective? [Podcast Episode]

Many marketers work with audience personas so they aren't creating content without any idea who they're writing for.

Amanda Milligan
| January 19, 2021

The ROI of Direct Mail [Podcast Episode]

Wait...this is a digital marketing podcast. Why are we talking about direct mail?

Amanda Milligan
| January 12, 2021

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