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Growth Marketing Insights from Fractl

How Long Does it Take to See Content Marketing Results?

It’s tempting to stare at your site’s analytics and wait for the results to roll in after a content marketing campaign...

Fractl
| April 7, 2016

The Costs, Benefits, and Drawbacks of Hiring a Content Marketing Agency vs. Building an In-House Team

Your organization has recently made the decision to invest in content marketing. Or maybe you’ve already seen success with...

Kerry Jones
| April 4, 2016

7 Content Marketing Campaigns That Earned TV Coverage

Although online and offline marketing efforts are typically siloed, online content isn’t restricted to the digital world. A...

Fractl
| March 30, 2016

How to Increase Engagement with On-Site Content Marketing

Off-site content marketing initiatives can be extremely effective for creating brand awareness and leading traffic back to...

Fractl
| March 23, 2016

Facebook vs. YouTube: Which is the Best Viral Platform for Super Bowl Ads?

Fractl’s SVP of Creative Kristin Tynski highlights what marketers should know about viral videos and social media in order to...

Kelsey Libert
| March 14, 2016

Building Relationships with Effective Influencers

Working with Moz, Fractl explored the idea of “majority illusion" and analyzed the traits key influencers posses in order to...

Fractl
| March 1, 2016

How PR Coverage Impacts SEO, Website Traffic, and Backlinks

Press coverage is always good for increasing brand recognition. But what else can a company gain – or lose – when it’s thrust...

Fractl
| February 25, 2016

50 Awesome Women in Marketing to Follow

Kelsey Libert, Fractl's VP of Marketing, earned a spot on SEJ's list of the top females around the world to follow who are...

Kelsey Libert
| February 23, 2016

One Woman’s Cancer Diagnosis Spotlights an Escalating Treatment Problem

Fractl's SVP of Creative Kristin Tynski discusses what helped #Match4Lara go truly viral and raise awareness for a growing...

Kelsey Libert
| January 25, 2016

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