Social media doesn’t have to be just a tool for repurposing content; you can design content with social in mind.
I had the pleasure of talking to digital strategist ADRIENNE SHEARES about all things social media as part of a content strategy. Listen as she discusses her experience with “social first” content, gauging your audience’s behaviors through social media, and much more.
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In this episode, you’ll learn:
How to get a sense of topics that are doing well based on social media engagement
How to create social first content that is designed with social media in mind
How to analyze people’s social media habits to improve content
How to use metrics to better understand your audience’s interests