Growth Marketing Insights from Fractl

Battle for the Online Consumer

In 2015, the average American over the age of 14 spent almost $3,000 online, which equals $341.7 billion in total. That same...

| June 16, 2016

Visualizing Startup Failure: Uncovering Why Most Don't Survive

Startup founders dream of becoming the next Airbnb or Uber, but the harsh reality is that most startups don’t end with a...

Kerry Jones
| June 1, 2016

Sharing Habits of the Average Facebook User

Whether an active poster of daily selfies or a silent news feed scanner, more than a billion people log onto Facebook every day

Kerry Jones
| June 1, 2016

What's the Perfect Length for Viral Content?

According to a recent Microsoft survey, the human attention span is now officially shorter than that of a goldfish. That’s...

Kerry Jones
| May 3, 2016

What 345 Content Marketing Campaigns Can Teach You About Earning Links

This post was originally published on Moz.

| April 27, 2016

How News Publishers' Audiences Are Using Facebook Reactions

When Facebook released Reactions in February 2016 – allowing users to “love,” “haha,” “wow,” “angry,” and “sad” posts – there...

| April 22, 2016

Building Relationships with Effective Influencers

Working with Moz, Fractl explored the idea of “majority illusion" and analyzed the traits key influencers posses in order to...

| March 1, 2016

How PR Coverage Impacts SEO, Website Traffic, and Backlinks

Press coverage is always good for increasing brand recognition. But what else can a company gain – or lose – when it’s thrust...

| February 25, 2016

How Content Marketing Works for Your Bottom Line

More and more brands are turning to content marketing because of its strong focus on consumers and effectiveness –...

Kelsey Libert
| November 23, 2015

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