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Growth Marketing Insights from Fractl

Understanding the Difference Between Digital PR and Content Marketing

Take a moment to think about that last thing you saw online that truly made you stop and say, “Wow.” Now think about where you...

Andrea Basse
| September 21, 2018

Traditional PR vs. Digital PR: Measuring Old and New Tactics for Success

“What’s our public relations strategy?”

Andrea Basse
| January 4, 2018

Watch a Content Idea Evolve into a Viral Marketing Campaign

So you’ve come up with a great idea for a piece of content. Fantastic! Spare a second to give yourself a pat on the back, and...

Tyler Burchett
| July 27, 2017

7 Tips on How to Get Exposure for Your Business

At a 2017 Fractl content marketing event, our two speakers included Alex Furmansky, the founder and CEO of Budsies, and Stacia...

Amanda Milligan
| July 20, 2017

What Marketers Can Learn From 4 Bad Email Pitches

We’ve all gotten them – and promptly tossed them in the trash folder. Bad email pitches make us cringe, but is there perhaps...

Kelsey Libert
| June 1, 2017

How to Increase Brand Awareness With Content

It’s difficult to vie for a customer’s business if they don’t know who you are. Of course, alerting them to your presence...

Fractl
| February 1, 2017

How to Use Educational Content to Draw Readers and Earn Links

As you prepare your 2019 editorial calendar and brainstorm ideas for blog posts, guest posts, and other on-site or off-site...

Joey Morris
| December 20, 2016

2016 Publisher Survey

Ask any journalist, and you’ll find out just how overfilled their inboxes have become in the past decade. In fact, we asked...

Fractl
| December 14, 2016

How Outreach Teams Can Build Relationships With Writers

This content is featured in “The Tell-All Guide to Digital PR.” Click here to download the full e-book for tips on the entire...

Amanda Milligan
| December 1, 2016

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