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Growth Marketing Insights from Fractl

What is Digital PR and How Can It Impact Your Business?

Digital PR has disrupted the press release of decades past and sent ripples throughout the digital marketing world. Defined,...

Domenica D'Ottavio
| April 26, 2021

What Marketers Can Learn From 4 Bad Email Pitches

We’ve all gotten them – and promptly tossed them in the trash folder. Bad email pitches make us cringe, but is there perhaps...

Kelsey Libert
| April 21, 2021

How to Earn High-Quality Backlinks with Content Marketing [2021 Update]

To improve a website’s ranking in search engines, you need to earn high-quality backlinks to the site. High quality backlinks...

Domenica D'Ottavio
| April 19, 2021

The Best Brand Awareness Strategies for 2021

It's challenging to vie for a customer's business if they don't know who you are. Of course, alerting them to your presence...

Andrea Basse
| March 30, 2021

Why Digital PR Should Be Part of Your SEO Strategy

Link building has been a common strategy for digital marketers for years. The practice, which involves generating links to...

Domenica D'Ottavio
| March 16, 2021

Earned Media: How to Secure Amazing Brand Coverage

It's every marketer's ultimate dream to get their name and product out there in the public eye. It's why brands will pay...

Domenica D'Ottavio
| October 21, 2020

Digital PR Outreach: The Efficacy of Email Personalization [Study]

Digital PR pros have to send pitches, dozens—sometimes more—to journalists everyday on behalf of their clients. 

Domenica D'Ottavio
| August 17, 2020

6 Link Building Techniques (And Which Methods Are Best For You)

It’s estimated that there were an average of more than two trillion Google queries per day in 2019.

Kristyn Pilgrim
| August 5, 2020

Do You Need Digital PR? Here's How to Know

Digital PR is trendy these days, and for good reason.

Amanda Milligan
| July 22, 2020

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