Growth Marketing Insights from Fractl

5 Content Creation Tips When Creating Appealing and Effective Stories

Creating content is a process that can be approached from a variety of angles, but one thing remains clear: if you want to...

Angela Skane
| January 14, 2019

The Relationship and Differences Between Copywriting and Content Creation

Just like you wouldn’t hire a plumber to fix a leaky roof, you wouldn’t hire just any writer to develop an effective piece of...

Tom Dehnel
| January 14, 2019

3 Common Traits That Help Define High-Quality Content

There are large, over-arching elements that have proven successful in our content marketing work (e.g., highly emotional, mass...

Kip Wright
| January 13, 2019

13 Free and Paid Content Creation Tools Worth Checking Out

If you sit down and write up a simple blog post, hoping that’s all you need to promote yourself — that’s not enough.

Joey Morris
| January 3, 2019

Best Practices for Content Creation

It can be easy to get caught up in the lightning-fast pace of the content marketing stream. New information, platform, tools,...

Joey Morris
| September 21, 2018

Watch a Content Idea Evolve into a Viral Marketing Campaign

So you’ve come up with a great idea for a piece of content. Fantastic! Spare a second to give yourself a pat on the back, and...

Tyler Burchett
| July 27, 2017

98 Ways to Find Inspiration for Content Ideas

Coming up with content ideas isn’t the easiest process, especially when you need to do it at scale.

Ryan Sammy
| April 18, 2017

24 Innovative Content Formats That Audiences and Publishers Love (2020 Update)

Brands that create compelling content are no longer the exception but rather the new rule. With so many companies trying to ...

| March 21, 2017

Inside Fractl's Content Ideation Process

Anyone can spot a good idea, but what makes a great idea? That’s something we ask ourselves every single day, and we’ve done...

Ashley Carlisle
| February 8, 2017

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