Growth Marketing Insights from Fractl

13 Content Marketing Benefits You Should Focus on Other Than Links

Link building is often touted as one of the biggest content marketing benefits.

| May 4, 2016

What's the Perfect Length for Viral Content?

According to a recent Microsoft survey, the human attention span is now officially shorter than that of a goldfish. That’s...

Kerry Jones
| May 3, 2016

What 345 Content Marketing Campaigns Can Teach You About Earning Links

This post was originally published on Moz.

| April 27, 2016

How News Publishers' Audiences Are Using Facebook Reactions

When Facebook released Reactions in February 2016 – allowing users to “love,” “haha,” “wow,” “angry,” and “sad” posts – there...

| April 22, 2016

How Long Does it Take to See Content Marketing Results?

It’s tempting to stare at your site’s analytics and wait for the results to roll in after a content marketing campaign...

| April 7, 2016

The Costs, Benefits, and Drawbacks of Hiring a Content Marketing Agency vs. Building an In-House Team

Your organization has recently made the decision to invest in content marketing. Or maybe you’ve already seen success with...

Kerry Jones
| April 4, 2016

7 Content Marketing Campaigns That Earned TV Coverage

Although online and offline marketing efforts are typically siloed, online content isn’t restricted to the digital world. A...

| March 30, 2016

How to Increase Engagement with On-Site Content Marketing

Off-site content marketing initiatives can be extremely effective for creating brand awareness and leading traffic back to...

| March 23, 2016

Facebook vs. YouTube: Which is the Best Viral Platform for Super Bowl Ads?

Fractl’s SVP of Creative Kristin Tynski highlights what marketers should know about viral videos and social media in order to...

Kelsey Libert
| March 14, 2016