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Growth Marketing Insights from Fractl

Most Desirable Content Marketing Job Skills [2017 Study]

Don Draper from “Mad Men” would need to brush up on his math skills if he wanted to succeed in a modern marketing agency....

Kerry Jones
| July 26, 2016

Mapping Viral Content

The internet is a strange place. You never know when you’ll wake up to millions of people dumping buckets of water on their...

Kerry Jones
| July 26, 2016

Motivations for Sharing on Facebook

Since Facebook created the share button (a feature you may wish your puppy-loving aunt never discovered), our News Feeds have...

Kerry Jones
| July 6, 2016

Visualizing Startup Failure: Uncovering Why Most Don't Survive

Startup founders dream of becoming the next Airbnb or Uber, but the harsh reality is that most startups don’t end with a...

Kerry Jones
| June 1, 2016

Sharing Habits of the Average Facebook User

Whether an active poster of daily selfies or a silent news feed scanner, more than a billion people log onto Facebook every day

Kerry Jones
| June 1, 2016

What's the Perfect Length for Viral Content?

According to a recent Microsoft survey, the human attention span is now officially shorter than that of a goldfish. That’s...

Kerry Jones
| May 3, 2016

The Costs, Benefits, and Drawbacks of Hiring a Content Marketing Agency vs. Building an In-House Team

Your organization has recently made the decision to invest in content marketing. Or maybe you’ve already seen success with...

Kerry Jones
| April 4, 2016

How Agencies Can Use Branded Content Marketing to Stand Out from the Crowd

Many agencies are seeing results by publishing their own branded content: content that blurs the lines between traditional...

Kerry Jones
| December 11, 2015

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