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Growth Marketing Insights from Fractl

The Value of All Link Types in Successful Content Marketing Campaigns

Getting links is often one of the primary goals of content marketing. Marketers and brands create compelling content with the...

Kerry Jones
| March 19, 2019

[EBOOK] The Tell-All Guide to Digital PR

Get an exclusive look at our internal content promotions process in this free 40+ page guide to effective digital PR.

Kerry Jones
| November 18, 2016

Organic vs. Sponsored Instagram Posts

Are an influencer’s sponsored posts as compelling to their audience as their other content? Companies considering influencer...

Kerry Jones
| November 18, 2016

Where Data Journalism Started and Where 7 Experts Think It's Headed

In the past few years, data visualizations have taken a prominent place in reporting. From the New York Times’ interactive...

Kerry Jones
| November 2, 2016

Benchmarks for Content Marketing Success: Real Results in 15 Industries

Not all content can compete with your average cat video or Kim Kardashian scandal. The hard, cold truth is that the success of...

Kerry Jones
| November 2, 2016

How Do SEO Goals Impact Content Marketing Strategy?

If you’re here, you’ve most likely heard that content marketing can have a major impact on several areas of your business.

Kerry Jones
| October 25, 2016

How to Measure and Track Where Your Content Is Featured

You feel a sense of excitement when your brand or story is featured on a website. It feels like a big victory. You’ve...

Kerry Jones
| October 5, 2016

What Building 26,000 Links Taught Us About Content Marketing

Since 2012, we’ve created a lot of powerful content. One campaign that highlighted beauty standards around the world was shared

Kerry Jones
| September 27, 2016

Is Your Content Marketing Working? Use These Metrics to Measure Success

When it comes to content marketing, you get what you measure. If you’re not measuring the right things, then you won’t see...

Kerry Jones
| September 26, 2016

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