Growth Marketing Insights from Fractl

What The Most Highly Linked-To Pages Tell Us About Successful Content

In a lot of the projects we’ve seen (including some our own), popular, successful content is measured by engagement. It makes...

| July 7, 2020

How to Leverage Internal and External Data for Content Marketing

It’s safe to say that we are in information overload on the internet. Over 2 million blog posts are published every day....

| March 6, 2019

Why Good Content Marketing is the Foundation of SEO

On first glance, content marketing and search engine optimization might seem like opposing forces. Different tactics,...

| January 4, 2019

How to Use SEO to Increase Organic Search Rankings and Website Traffic

By now, we’ve all heard “content is king” ad nauseum. It’s a cliche because it’s rooted in truth—content plays a crucial role...

| January 3, 2019

Marketing to the Generations With Content

Understanding the key differences among generational groups isn’t rocket science. But when it comes to your content, marketing...

| May 18, 2017

104 Content Marketing Statistics

How much of an impact does content marketing really have? What’s the ROI? Why does some content go viral and not others? Who...

| May 3, 2017

How to Increase the Conversion Rate of Your Site Traffic

Now that you’ve gotten people to your site – or at least worked out a plan for that top-of-the-funnel stage – what do you do...

| March 1, 2017

2016 Publisher Survey

Ask any journalist, and you’ll find out just how overfilled their inboxes have become in the past decade. In fact, we asked...

| December 14, 2016

4 Key Benefits to Attending Marketing Events, Meetings, and Conferences

In a digital world, having the opportunity to connect face-to-face with like-minded individuals can be somewhat of a rarity....

| December 6, 2016