Growth Marketing Insights from Fractl

The Best Brand Awareness Strategies for 2021

It's challenging to vie for a customer's business if they don't know who you are. Of course, alerting them to your presence...

Andrea Basse
| March 30, 2021

Understanding the Difference Between Digital PR and Content Marketing

Take a moment to think about that last thing you saw online that truly made you stop and say, “Wow.” Now think about where you...

Andrea Basse
| September 21, 2018

Traditional PR vs. Digital PR: Measuring Old and New Tactics for Success

“What’s our public relations strategy?”

Andrea Basse
| January 4, 2018