Growth Marketing Insights from Fractl

Don't Just Focus on Conversion Content [Podcast Episode]

Too often, focusing on bottom-of-the-funnel content ignores the value of other parts of the funnel, and the chance to create...

Amanda Milligan
| June 29, 2021

The Importance of Link Building [Podcast Episode]

Link building is an important step in a content marketing, but successful link building is all about having the right...

Amanda Milligan
| June 22, 2021

The Power of Niche Content [Podcast Episode]

Niche content is extremely valuable in a content strategy, and can create incredible income potential if you're able to build...

Amanda Milligan
| June 15, 2021

What 2021 Google Updates Mean for Content [Podcast Episode]

Google updates happen all the time, and it's important to keep up with core updates so you can audit your content accordingly...

Amanda Milligan
| June 8, 2021

Getting The Most Bang For Your Buck With Content [Podcast Episode]

Getting the most out of your content comes down to its potential to be evergreen, linkable, and applicable to multiple...

Amanda Milligan
| June 1, 2021

How Startups Should Utilize Content Marketing [Podcast Episode]

Investing in content marketing as a startup might seem risky, but it all starts with the ambition to build up a community...

Amanda Milligan
| May 25, 2021

Here's How to Improve Your BIPOC Messaging [Podcast Episode]

Improving your BIPOC (Black, Indigenous, and people of color) messaging and visuals in marketing to reach more diverse...

Amanda Milligan
| May 18, 2021

Organizing Content Marketing at the Enterprise Level [Podcast Episode]

Identifying, documenting, and communicating problems in workflow between different teams can help to streamline the content...

Amanda Milligan
| May 11, 2021

The 14 Most Important Benefits of Content Marketing [With Examples]

You might be thinking to yourself, “Amanda, why in the world would you sit down and write this massive guide? Long-form isn’t ...

Amanda Milligan
| May 10, 2021

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