Growth Marketing Insights from Fractl

Setting Up a Content Measurement Plan [Podcast Episode]

Too often in the world of content marketing, there is no real plan in place for measuring performance. That's why a...
Amanda Milligan
| November 9, 2021

You Need to Know About Humantic Content [Podcast Episode]

When it comes to creating quality, authoritative, and high-ranking content, context is always king. 
Amanda Milligan
| October 26, 2021

Why ALL Organizations Need Brand Storytelling [Podcast Episode]

Regardless of what type of organization or business you have, storytelling within a marketing campaign can have a significant...
Amanda Milligan
| October 12, 2021

How to Rank Your Content Faster [Podcast Episode]

Making your content rank faster isn't an impossible goal; it means putting your best foot forward with the content you...
Amanda Milligan
| September 28, 2021

Strategizing Your Marketing Mix [Podcast Episode]

In marketing, not every target market is in the same place at the same time, and every customer journey is different. 
Amanda Milligan
| September 14, 2021

How to Create Content That Naturally Builds Links [Podcast Episode]

Link building is a crucial step in the content marketing process, and there's nothing more ideal than having content that...
Amanda Milligan
| August 31, 2021

Optimize Your Content With Search Journeys [Podcast Episode]

One of the biggest misconceptions about a customer journey is that every journey is linear. In reality, there are often...
Amanda Milligan
| August 17, 2021

How to Create Accessible Content [Podcast Episode]

Accessibility in content and on social media is an essential part of making sure that everyone has the same opportunity to...

Amanda Milligan
| August 3, 2021

How to Successfully Brainstorm Emotional Ideas [Podcast Episode]

The process of spiral thinking is an effective way to come up with executable ideas through "spiraling up" into a positive and...

Amanda Milligan
| July 27, 2021